jobber

This job ad has been posted over 40 days ago...

0

applicants

 

JV/M is a professional business-to-business telemarketing company that specializes in generating qualified sales leads and appointments for industrial, commercial, professional, financial and IT firms that sell into the business market. JV/M provides research services, pre-qualification, cold calling, executive appointment-setting and other lead generation services designed to get our clients in the door with qualified prospects, get past gatekeepers, uncover needs, stimulate interest and set up opportunities for their outside salespeople or executives to sell and close. Targets typically include middle and upper management levels at industrial, commercial and professional firms, from small business to the Fortune 500.

Executive appointment-setting involves following-up a letter that was previously sent to an executive to secure an appointment. The executives are identified through prior primary market research (i.e. pre-qualification calls,) where latent needs may also be uncovered. The letter will generally introduce the client's product or service, the value and benefits, some references and handles for some expected objections. The goal of the telemarketer is to call the executive, or, preferably, his or her assistant, to secure the appointment. This is often done directly and exclusively with the executive assistant, particularly when we are calling Fortune 500 companies, so the telemarketer must be adept at selling the appointment with the executive through the gatekeeper.